Lead Generation Marketing

Lead generation is the process of sparking and capturing interest in a product or service in order to build a sales pipeline that allows businesses to nurture leads until they are ready to buy. The higher quality the leads in you to direct your sales, the more of those leads will result in sales.

What is the meaning of Lead Generation Marketing?

Lead generation, is the marketing process of the stimulating and capturing interest in product or service for the purpose of developing a sales pipeline, allows companies to take nurture targets until they’re ready to buy.

The purpose of the lead generation marketing is to sell their brands or products in market to get an interest, they can also do an advertising to promote their brand or products.

The lead generation marketing is also can be used by the online reseller they can sell the product they buy and sell to the others. They can sell it in their store or in the online shopping.

What is reseller?

A reseller is a person who purchases products from manufacturers, liquidators, or other retailers and then sells them to their own customers and in the online shopping, Items to sell at the sale. Items to sell at retail. Ingredients or components to manufacture and they will sell things.


  • Your lead generation strategy is how you convert strangers into people who want to buy from you. So that, when your marketing and sales teams communicate with them, they’re not contacting someone ‘cold’, they’re reaching out to someone who has a vested interest in what you do. … It starts with your content marketing.

You need to convince the stranger in the mall to buy your products, you can also use a sales talk to convince them them, if your a good sales talker you have a higher chance to convince them.


  • attracting visitors to your site and convincing them to provide contact information via an online form. There are many different tactics you can use to get noticed and attract people to learn more about your product or services.

You can convince visitors to visit or go to your site to see your products and get have a chance to buy your products.


  • They have provided at least some basic info suggesting potential interest in buying from you. For example, they may have shared their contact information, interacted with your website, or subscribed to your blog.

This is contact information in some cases, who interested in product, this is lead is the one you need to contact.


  • In a sales context, a lead refers to contact with a potential customer, also known as a “prospect”. … For some companies, a “lead” is a contact already determined to be a prospective customer, whereas other companies consider a “lead” to be any sales contact.

Costumers this is the one who look or interested in your products, they can also buy it if they satisfied in your products.


  • can easily find your lead magnet. Design on-site funnels that segment your audience and drive them toward the lead magnet most likely to resonate with their needs and interests.

In the promoters, the promoters is the one who promotes the product, they also do a advertising, ads, posting products in internet, and in the Televisions.

How to convince someone to buy your products?

  1. Ask them to share their thoughts.
  • You can ask them for what they’re looking, or what there looking products, but never force them to purchase your products. Let’s say they’re looking a pink t-shirt but you only have blue and yellow, never force to get your products because that is not what they’re lolooking
  1. Match their reasoning style: if they’re emotional, appeal to their emotions; if they’re logical, act logical.
  • So, if the other person is rational, you should apply logic as well. If they’re making decisions based on their emotions, though, use an emotional argument to persuade them..
  1. Get them to lower their guard with a genuine compliment.
  • Compliment their thought if they’re asking their thoughts about your products, just answer them properly and with respect of response.
  1. Bring forward a counter-argument (without making them defensive).
  • You can even bring up something you don’t think they’d bring up on their own. Again, this may appear counter-productive, but if you properly destroy the counter-argument, it will increase your trustworthiness and make you appear more convincing.
  1. Don’t hide behind jargon or 

unnecessarily fancy words.

  • Be Clear and Direct. When you’re unsure whether you’re being direct enough, pretend you’re speaking to a fifth-grader. This strategy will help you choose clear, comprehensible language and examples.
  1. Be Confident
  • Your first step is to remain and project confidence throughout the entirety of your appeal. The more confident you are, the more convincing your arguments are going to sound, and the more powerful you’re going to appear. Confidence is easy to fake and hard to distinguish, so don’t be afraid if you don’t feel confident just act confident, and that will probably be enough.
  1. Choose your words carefully
  • Choose your business words, be patient, be respectful and ask the customer what they looking for and answer the customer carefully about their concerns about the product they will purchase.

That is the way for me to how convincing people to purchase your products or service.

    “Sometimes it seems that giving up is really not about surrender at all. Rather, it’s about the person trying to convince themselves that they were actually fighting in the first place.”

  • Craig D. Lounsbrough

    “Create work that supports the meaningful life of contribution, happiness, and family time that you seek, rather than typical work that may pull you away from fulfillment as you tell yourself that you’ll get your days back one day. You’re not going to succeed. There is only one life.

  • Richie Norton

To those interested please visit the company

Kindly visit: https://backbonecreatives.com/

Lesther John F. Dumandan

This is my first my third worked as intern of backbone creatives, hopefully you like it. Until to the next topic. Thank you so much

Let us market and design your business.


Leave a Reply

Your email address will not be published. Required fields are marked *